Lead  Communicate  Change


We Make Organizations Better.

Annicken R. Day

Founder & CEO Corporate Spring

Welcome to Corporate Spring!

We are a purpose-driven boutique consultancy, committed to inspire and help organisations work better together, so people and businesses can thrive.

We believe that every team and company have their unique strengths and specific challenges. We help strengthen what is great and change what needs to be improved.

Through an effective, science-backed, holistic approach we provide insight, inspiration and practical tools to help build extraordinary cultures with companies that want to change the world.
Or someone's world.

Annicken R. Day has a gift for transforming bureacuracies into businesses that buzz with creativity and joy.

Organizational Psychologist Wharton and #1 NYT Bestselling Author

The Corporate Spring Model, a holistic perspective on human behavior, organizational psychology and group dynamics.


  • The Corporate Spring Model is based on science and developed from 20 years of research, testing and practice.
  • Influenced by Scandinavian leadership philosophy, and a holistic perspective on human behavior, organizational psychology, and group dynamics.
  • For over a decade we have provided methodical, practical, and engaging processes that have inspired and led to high-performing team cultures.
  • Leaders around the world, from startups to Fortune 500 companies, have seen high rates of success by working with us.
  • Studies show that highly engaged teams delivers 18% better performance and are 23% more profitable (Gallup, 2022). 

Learn how we can help you build thriving, high-performing team cultures too.


The Corporate Spring Model™


The Corporate Spring Model™ is a science-backed holistic model that provide an effective approach and practical tool in how to address the human dynamics that influence team collaboration, innovation and performance.
Based on theory and practice from organisational psychology, behavioral science and neuroscience, and tested and implemented by some of the world's leading companies, the Corporate Spring Model™ offers an unique and effective approach to build collaborative teams and high-performing innovation cultures.  
The Corporate Spring Model, a holistic perspective on human behavior, organizational psychology and group dynamics.

Learn how to lead and communicate effectively
in the new world of work

Culture Leadership Corporate Spring

Leadership and Communications

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Build thriving, high-performing
teams and inspired cultures

Purpose and values

High-Performing Teams and Inspired Cultures

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Achieve business success through the
HUMAN side of your business

Human Centered Organizations Corporate Spring 1

Human-Centered Organizations

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Our Global Experts - The Corporate Spring Team

annicken day corporate spring CEO and founder

Annicken R. Day

Founder, CEO & Culture Strategist

Founder and CEO Corporate Spring, executive advisor for startup founders and Fortune 500 leaders, international keynote speaker, moderator and bestselling author; Annicken R. Day helps and inspires leaders around the world in making culture their strategy for growth. As Chief Culture Officer Tandberg and Culture Strategist in Cisco, she played an incremental role in building thriving, high-performing cultures in fast-moving, high-growth IT companies, and the last ten years, as founder of Corporate Spring, she has helped hundreds of teams, and inspired tens of thousands leaders from stages around the world on how to build thriving businesses through the human side of business. Annicken is co-author of the book "Creative Superpowers" and author of the bestselling novel Fly Butterfly , translated to multiple languages. She is also the founder of Happy Life Happy Work, an online platform for personal growth, and hosts Chill - Connect - Create retreats in Tuscany, Italy. .

mikael hansson corporate spring business psychologist

Mikael Hansson

Associate Business Psychologist

Licensed psychologist with extensive experience of developing people and organizations, Mikael’s expertise is to develop management teams and coach leaders into become the best versions of themselves. He assesses and advices individuals in their personal development and helps leaders and management teams develop their business, while helping them integrate their personality with the current role in the present context.

Audrey Camp

Audrey Camp

Communications and Culture Strategist

Audrey Camp is an American writer, coach, teacher, and communications professional living in Oslo, Norway. As a mission-motivated “People Pro” with more than 15 years experience, Audrey’s purpose is to accelerate healthy, people-first growth in Nordic companies by making leaders and teams better. Between 2018 and 2023, Audrey supported the rapid growth and vibrant culture of Cognite, Norway’s first unicorn. Today, Audrey offers creative, effective organizational development services to Oslo-based companies, with communication at the heart of everything she provides.

Tove Helgaker c e1605460437679

Tove Maria Helgaker

Partner & COO

With background from hospitality and telecom; organizational and product development; Tove Maria joined Corporate Spring in 2013 and has since then handled the operational side of the company; including coordinating clients and consultants on 3 continents. Tove Maria is also responsible for Corporate Spring’s online platform and corporate video offerings, in addition to helping our clients develop personalized storytelling videos to improve their online presence. With equal passion for people and technology, Tove Maria helps make Corporate Spring’s offerings accessible for a larger audience on a global scale.

Trude Helen Shelby

Trude Helen Shelby

Partner, Business Psychologist

Former HR director TANDBERG and Cisco, Organizational Psychologist and certified Gestalt Psychotherapy Coach, Trude Helen has in-depth experience and understanding of the underlying dynamics of organizational life and how to use effective HR strategies to meet the ever-changing needs of business. With background from organizational transformation, mergers & acquisitions, talent and succession planning, leadership development and team excellence, Trude coaches leaders and team members, facilitates workshops and give keynotes on how to optimize team performance and create thriving work cultures for the new world of work.

Cherry Yates Corporate Spring

Cherry Johal Yates

Communications Strategist

With her experience in the entertainment industry including leadership positions at Discovery Channel, National Geographic and FX Networks, Cherry is a global communications strategist, experienced in marketing and corporate communications. Her various leadership roles instilled a passion for building high performance teams and for promoting professional growth and culture of inclusivity, diversity and belonging.

erik rodin corporate spring associate innovation culture strategist

Erik Rodin

Associate Innovation & Culture Strategist

Erik is passionate about new models of learning and new ways of working. He has a background as an innovation consultant and learning designer and uses this to coach, advice and consult everything from startups to large complex organizations on some of their trickiest challenges. Always working from a deep rooted belief that the client’s know their business better than he ever will and that his job is to create the space for them to collaborate, grown and learn together.

Corporate Spring Global Event

What our clients and partners say

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